Holiday 2026: Packing

This holiday season, remind your viewers about the power of meaningful giving. Our Holiday PSA Campaign celebrates how the spirit of generosity brings compassion, relief, and hope to people facing life's toughest moments. From disaster survivors to service members, giving back strengthens our community when it matters most.
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Blood 2026 - Saquon Barkley

Over the last two decades, blood donation rates have declined — which means even small disruptions can have a big impact on the Red Cross’ ability to meet patient needs. This makes partnerships like the one we have with you more important than ever.

In this new PSA, Pro Football Champion and blood donor Saquon Barkley encourages viewers to join him as champions, off the field, by donating blood with the American Red Cross. Saquon and the Red Cross are asking, “Will you give blood to help save lives?” One of the most common reasons people say they don’t give blood is simple, no one asked. "I gave blood once in college and that was the only time I had ever been asked to give, until the Red Cross reached out. It was a no-brainer for me to give again.”

Please air the PSA from now through January 31, 2027
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Blood 2026 - "Antebrazos a la Obra (Forearms For The Win)"

Antebrazos a la Obra (Forearms For The Win) is a culturally authentic evergreen campaign designed to educate and motivate the Latino community to drive impact through blood donation.  The campaign celebrates the forearm as the unsung hero in carrying out important daily tasks, but perhaps the most important is the ability to help save lives through blood donation.  Please air this PSA now through July 15, 2027
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Disaster

Families affected by disasters urgently need support.  Help the American Red Cross provide help and hope to those when they need it most.  Your PSA support enables us to respond to and help people recover from disasters big and small.

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Sound The Alarm Regional Assets

Home fires claim seven lives every day but having working smoke alarms can cut the risk of death by half.  That’s why the American Red Cross is rallying volunteers to Sound the Alarm.  Save a Life.Together, with volunteers we’ll install free smoke alarms in communities across the country, throughout the year to help prevent these needless tragedies.  

By sharing our PSAs, you’ll be encouraging the public to take action and volunteer for just one day to help save a life.

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Holiday: Packing
"Packing" (English) "Packing" (Spanish)
Broadcast :30 mov, (VYRC5047000H) Broadcast :30 mov Spanish, (VYRC5049000H)
Broadcast :15 mov, (VYRC5038000H) Broadcast :15 mov Spanish, (VYRC5041000H)

Live Script Reads
Live Read Scripts (pdf)
Thank you for supporting the American Red Cross. By using our pre-approved public service announcements (PSAs), you are encouraging your audience to offer help and hope to those in need. Running the PSAs on your television network, radio station, website or in your print publication does not constitute an endorsement, express or implied, of the media organization or the specific programming/content on which it appears. If you have any questions related to the use of PSAs, please contact us at advertising@redcross.org.
END OF YEAR :30
THIS YEAR, MAKE A TAX–DEDUCTIBLE CONTRIBUTION THAT CAN CHANGE A LIFE. EVERY DAY, THE AMERICAN RED CROSS HELPS THOUSANDS OF PEOPLE, PROVIDING EMERGENCY RELIEF, EMOTIONAL SUPPORT AND ESSENTIAL CARE TO FAMILIES IN NEED. WE DEPEND ON YOUR END–OF–YEAR DONATIONS TO DO THIS CRITICAL WORK. DONATE TO THE AMERICAN RED CROSS BEFORE MIDNIGHT, DECEMBER 31ST, AND HELP US BRING HOPE TO A FAMILY WITH NOWHERE ELSE TO TURN. VISIT REDCROSS.ORG OR CALL 1–800–RED CROSS TO MAKE A DONATION THAT WILL CHANGE SOMEONE’S LIFE.
END OF YEAR :15
EVERY DAY, THE AMERICAN RED CROSS HELPS THOUSANDS OF PEOPLE DURING EMERGENCIES, PROVIDING RELIEF AND CARE TO FAMILIES IN NEED. WE DEPEND ON YOUR END–OF–YEAR DONATIONS TO DO THIS CRITICAL WORK. VISIT REDCROSS.ORG OR CALL 1–800–RED CROSS TO MAKE A DONATION THAT WILL CHANGE SOMEONE’S LIFE.
FIN DE AÑO: 30
ESTE AÑO, HAGA UN DONATIVO DEDUCIBLE DE IMPUESTOS Y CAMBIE UNA VIDA. LA CRUZ ROJA AMERICANA AYUDA A DIARIO A MILES DE PERSONAS: BRINDA ALIVIO EN EMERGENCIAS, APOYO EMOCIONAL Y ATENCIÓN ESENCIAL A LAS FAMILIAS QUE LO NECESITAN. DEPENDEMOS DE SUS DONATIVOS DE FIN DE AÑO PARA CONTINUAR CON ESTA LABOR VITAL. HAGA SU DONATIVO ANTES DE LA MEDIANOCHE DEL TREINTA Y UNO DE DICIEMBRE Y AYÚDENOS A LLEVAR ESPERANZA A UNA FAMILIA QUE NO TIENE A DÓNDE ACUDIR. VISITE CRUZ–ROJA–AMERICANA–PUNTO–ORG O LLAME AL UNO–OCHOCIENTOS–SIETE–TRES–TRES–DOS–SIETE–SEIS–SIETE Y CAMBIE LA VIDA DE ALGUIEN HOY MISMO.
FIN DE AÑO: 15
LA CRUZ ROJA AMERICANA AYUDA A DIARIO A MILES DE PERSONAS EN EMERGENCIAS Y BRINDA ALIVIO Y ATENCIÓN A LAS FAMILIAS QUE LO NECESITAN. DEPENDEMOS DE SUS DONATIVOS DE FIN DE AÑO PARA CONTINUAR CON ESTA LABOR VITAL. VISITE CRUZ–ROJA–AMERICANA–PUNTO-ORG O LLAME AL UNO–OCHOCIENTOS–SIETE–TRES–TRES–DOS–SIETE–SEIS–SIETE Y CAMBIE LA VIDA DE ALGUIEN HOY MISMO.
Blood 2026
"Be like Saquon - Give Blood, Save Lives" "Antebrazos a la Obra (Forearms For The Win)" (Spanish)
Broadcast :30 mov, (VYRC4026030H) Broadcast :15 mov Spanish, (VYRC6025000H)
  Broadcast :30 mov Spanish, (VYRC6024000H)
Disaster Relief - TV
"In Your Hands" :30 "In Your Hands" :15
Broadcast :30 mov, HD, (VYRC2099000H) Broadcast :15 mov, HD, (VYRC2100000H)
Broadcast :30 mov, (VYRC2099000)
Broadcast :15 mov, (VYRC2100000)

Disaster Relief - Live Read Scripts
DISASTERS – BIG AND SMALL - :30

FAMILIES AFFECTED BY DISASTERS URGENTLY NEED SUPPORT. YOU CAN HELP THE AMERICAN RED CROSS PROVIDE HELP AND HOPE TO THOSE WHEN THEY NEED IT MOST. PLEASE DONATE TODAY. GO TO REDCROSS.ORG OR CALL 1-800-RED CROSS TO HELP PEOPLE AFFECTED BY DISASTERS BIG AND SMALL. YOUR SUPPORT IS CRITICAL. WE CAN’T DO IT WITHOUT YOU.

DISASTERS – BIG AND SMALL - :15

FAMILIES AFFECTED BY DISASTERS URGENTLY NEED SUPPORT. HELP THE AMERICAN RED CROSS PROVIDE HELP AND HOPE TO PEOPLE AFFECTED BY DISASTERS BIG AND SMALL. DONATE TODAY BY GOING TO REDCROSS.ORG OR CALL 1-800-RED CROSS.

DESASTRES - GRANDES Y PEQUEÑOS - :30

LAS FAMILIAS AFECTADAS POR DESASTRES NECESITAN APOYO URGENTEMENTE. USTED PUEDE AYUDAR A LA CRUZ ROJA AMERICANA A PROPORCIONAR AYUDA Y ESPERANZA A AQUELLOS CUANDO MÁS LO NECESITAN. POR FAVOR, DONE HOY. VISÍTENOS EN CRUZROJAAMERICANA.ORG O LLAME AL 1-800-RED CROSS PARA AYUDAR A LAS PERSONAS AFECTADAS POR DESASTRES GRANDES Y PEQUEÑOS. SU APOYO ES IMPORTANTE. NO PODEMOS HACERLO SIN USTED.
DESASTRES - GRANDES Y PEQUEÑOS - :15

LAS FAMILIAS AFECTADAS POR DESASTRES NECESITAN APOYO URGENTEMENTE. AYUDE A LA CRUZ ROJA AMERICANA A BRINDAR AYUDA Y ESPERANZA A LAS PERSONAS AFECTADAS POR DESASTRES GRANDES Y PEQUEÑOS. HAGA HOY SU DONACIÓN, VISITANDO CRUZROJAAMERICANA.ORG O LLAME AL 1-800-RED CROSS.


Disaster Relief - Digital Billboards
Click thumbnail to preview
"Disaster Big and Small" "Disaster Big and Small" (Spanish)
1080 x 1920px
 1080 x 1920px (Spanish)
1400 x 400px 1400 x 400px (Spanish)
1900 x 600px 1900 x 600px (Spanish)
1920 x 1080px 1920 x1080px (Spanish)
8000 x 4500px 8000 x 4500px (Spanish)
840 x 400px 840x400px (Spanish)
840x840px 840x840px (Spanish)

Disaster Relief - Print
Click thumbnail to preview
"Disaster Big and Small" "Disaster Big and Small" (Spanish)
5” x 3.5”(1/2 Page) 5” x 3.5”(1/2 Page) (Spanish)
5” x 3.5” (1/2 Page) no crops 5” x 3.5” (1/2 Page) (Spanish) no crops
7” x 10” (Full Page) 7” x 10” (Full Page) (Spanish)
7”x 10”(Full Page) no crops 7” x 10” (Full Page) (Spanish) no crops